Advertising, Pilsbury's Best Flour


Permanent ID:
9338
Date:
December 1932
Image Description:

Advertisement for Pillsbury's Best Flour, Pancake Flour, Cake Flour, and Wheat Bran,  featuring multiple images of a Quaker man pushing wheelbarrows carrying oversize bags of flour.  In the first image he wears a red edged tricorn hat, red overcoat, yellow waistcoat, gray breeches, yellow stockings, and black shoes with square buckles.  In the three smaller images he wears a black jacket.  The copy discusses false economy versus true economy in buying goods, indicating it is better to spend more on items used most often; "Flour, as always, is the cheapest food we can buy.  It's wise to do our economizing on things that cost more, where the saving amounts to far, far more than a third of a cent, and where the chance of real loss is not so great." 

Inscription:
12/32 90-8 (Recto, bottom center)
Format:
Printed Matter
Dimensions:
Width: 26.5 cm, Height: 29 cm (image)